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Data Engineer Task

Task description and data for candidates applying to be a Data Engineer at GFG

While we love seeing your work in a repository we'd prefer if you didn't fork this one. Feel free to add us as a collaborator to private repositories:

  • @trinhle-gfg
  • @sangphamgfg
  • @gfg-tunguyen
  • @duy-nguyendinh

Background

Many of our customers at THE ICONIC | ZALORA | DAFITI - similar to most online shoppers - only provide the bare minimum of information needed when signing up as a new user or making a transaction on the site (i.e credit card details, delivery address etc). They do not provide their age, gender or any other personal details when they register as a new customer or they will simply purchase their items as a ‘Guest’ user.

Respecting customer privacy is of the utmost important at THE ICONIC | ZALORA | DAFITI and we understand why some shoppers are hesitant to provide personal information. However, to be able to better tailor our site, branding strategy, marketing, product and most importantly merchandising, we need to have a better handle on the profile of our shopper and understand the things that are more relevant to them.

Task

There are three stages to this task:

Stage 1 : CLEAN - Unhash the data (/data/sample-data/test_data.zip) using the secret key provided by us, extract it, most importantly clean it and put it in a form you can use - all programatically of course. We have also "intentionally" corrupted at least two columns in this file - two columns that might look correct but are not correct. They need "some correction" to be useful.

Stage 2 : INGEST - A lot of our data lives in SQL databases, data engineers need to be very comfortable working with databases. Populate a database with the cleaned data from Stage 1.

Stage 3 : ANALYSE - Write SQL queries to answer the following questions using the database from Stage 2.

  1. What was the total revenue to the nearest dollar for customers who have paid by credit card?
  2. What percentage of customers who have purchased female items have paid by credit card?
  3. What was the average revenue for customers who used either iOS, Android or Desktop?
  4. We want to run an email campaign promoting a new mens luxury brand. Can you provide a list of customers we should send to?

Stage 4 : PRODUCTIONISATION - The business would like to run the above queries on a daily basis. Please detail your productionisation strategy.

Evaluation

We are looking for the following:

  1. You clean the data - we'd love to see how you identified and resolved the errors
  2. You make sensible decisions
  3. You are able to write production quality code which is easy to understand and easily repeatable

Data

The data can be found in the data/sample-data/ directory at the root level of this repository.

There are 2 files provided, however test_data.zip is the only one relevant to the data engineering challenge. It contains data in newline delimited JSON format.

The file has been super encrypted - the password to the file is "an unserialized lowercase SHA-256 hash" of the keyword you received. Reminder the password to the file is not the password shared with you but the unserialized SHA-256 hash of the password.

The dataset comes from a simulated internal database which we use for assessing user behaviour. Users are randomly sampled to and anonymised, along with programatically shifting all their behavioural metrics by set deviations.

TLDR - Don't worry, consider this dataset to be as close to reality as possible.

The dataset has currently been put in a newline delimited JSON format, hashed and then compressed - so all the best!

The way to open the files is through the password that you received from us!

Column Value Description
customer_id string ID of the customer - super duper hashed
days_since_first_order integer Days since the first order was made
days_since_last_order integer Days since the last order was made
is_newsletter_subscriber string Flag for a newsletter subscriber
orders integer Number of orders
items integer Number of items
cancels integer Number of cancellations - when the order is cancelled after being placed
returns integer Number of returned orders
different_addresses integer Number of times a different billing and shipping address was used
shipping_addresses integer Number of different shipping addresses used
devices integer Number of unique devices used
vouchers integer Number of times a voucher was applied
cc_payments integer Number of times a credit card was used for payment
paypal_payments integer Number of times PayPal was used for payment
afterpay_payments integer Number of times AfterPay was used for payment
apple_payments integer Number of times Apple Pay was used for payment
female_items integer Number of female items purchased
male_items integer Number of male items purchased
unisex_items integer Number of unisex items purchased
wapp_items integer Number of Women Apparel items purchased
wftw_items integer Number of Women Footwear items purchased
mapp_items integer Number of Men Apparel items purchased
wacc_items integer Number of Women Accessories items purchased
macc_items integer Number of Men Accessories items purchased
mftw_items integer Number of Men Footwear items purchased
wspt_items integer Number of Women Sport items purchased
mspt_items integer Number of Men Sport items purchased
curvy_items integer Number of Curvy items purchased
sacc_items integer Number of Sport Accessories items purchased
msite_orders integer Number of Mobile Site orders
desktop_orders integer Number of Desktop orders
android_orders integer Number of Android app orders
ios_orders integer Number of iOS app orders
other_device_orders integer Number of Other device orders
work_orders integer Number of orders shipped to work
home_orders integer Number of orders shipped to home
parcelpoint_orders integer Number of orders shipped to a parcelpoint
other_collection_orders integer Number of orders shipped to other collection points
average_discount_onoffer float Average discount rate of items typically purchased
average_discount_used float Average discount finally used on top of existing discount
revenue float $ Dollar spent overall per person

All the best! Blow us away with your work!

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